Management and Digital Transformation - Soft and Digital Skills for New Business Models

The Master’s allows students to understand and contribute the innovation of business models, a process affecting a vast range of organisations and triggered by digitalisation and the advent of social media. At the end of the course, students will have the skills they need to recognise and manage the complex interactions between people, tech and society. The Master’s aims to form new professional figures capable of tapping into and responding to new market requirements. These project managers will be able to understand and apply traditional practices while exploring the new frontiers of the digital world.