CODIGNOLA FEDERICA

Room: 
U07, Piano: P02, Stanza: 2013
Via Bicocca degli Arcimboldi 8 - 20126 MILANO
Role: 
Tenured Assistant Professor
Academic disciplines: 
MANAGEMENT (SECS-P/08)
Telephone: 
0264483213

Publications

  • Codignola, F. (In corso di stampa). Big Data Marketing: A Strategic Alliance. In M. Zenga, & P. Mariani (a cura di), 2nd International Conference on Data Science and Social Research; DSSR 2019. Springer. Detail
  • Capatina, A., Kachour, M., Lichy, J., Micu, A., Micu, A., & Codignola, F. (2020). Matching the future capabilities of an artificial intelligence-based software for social media marketing with potential users’ expectations. TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, 151. Detail
  • Codignola, F., Capatina, A., Lichy, J., & Yamazaki, K. (2019). Customer information search in the context of e-commerce: a cross-cultural analysis. EUROPEAN JOURNAL OF INTERNATIONAL MANAGEMENT (ONLINE). Detail
  • Capatina, A., Kachour, M., Lichy, J., Micu, A., Micu, A., & Codignola, F. (2019). Matching the future capabilities of an Artificial Intelligence-based platform for Social Media Marketing with potential users’ expectations. Intervento presentato a: INEKA Conference, Knowledge, Business, and Innovation. Economies and sustainability of future growth, Verona, Italy. Detail
  • Codignola, F. (2018). Global firms and cross-cultural management. In S. Brondoni (a cura di), Competitive Business Management: a Global Perspective (pp. 107-118). Routledge. Detail